Please note that sessions are grouped by area based on the following: 2/6/17 San Francisco - MasterClasses * 2/7/17 East Bay * 2/8/17 San Francisco * 2/9/17 San Francisco & South Bay
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Session Title: Designing with Data
This profusion of data is fundamentally changing the way digital products are designed and how people interact with them. During this session, you'll learn tips and techniques that the Omada Health design team uses to more deeply understand their users, including design solutions that are tailored to help each individual succeed in developing healthier habits.
Whether it's through our online activity, the sensors we carry around, or the "smart" environments that we interact with, we're generating more data today than ever before.As a result, designers need to move beyond personas and archetypes and learn how to design with data to create experiences that are more personalized, performant, and contextually relevant than ever before. We'll take a deep dive into the way Omada Health solves some of these emerging problems with data.